Apr
10th
Thu
10th
In his ReadWriteWeb post, Attention Economy: All You Need to Know, Richard MacManus writes: “A key point is that The Attention Economy is about the consumer having choice - they get to choose where their attention is ‘spent’. Another key ingredient in the attention game is relevancy. As long as the consumer sees relevant content, he/she is going to stick around - and that creates more opportunities to sell.
